I went to have my eyes checked on a rainy Sunday. All over town, there is rapidly growing optical chain from Japan, OWNDAYS.
The brand is known for high quality, high index aspheric lenses. Their service philosophy follows these 3 main concepts:
0.1 simple price system
0.2 quick service – your glasses can be ready in 20 minutes upon payment
0.3 valuable – they offer the highest quality at the most affordable price
But what makes OWNDAYS’ business model clearly focused is its social responsibility component.
You can donate your old spectacles or glasses so that they can be repurposed for someone else.
According to students, about 4 billion people need their vision corrected. The OWNDAYS EYE CAMP, together with partner organizations, help over 200 Filipinos a year by giving out free prescription glasses.
OWNDAYS also launched #CASESFORCHANGE, in partnership with WORLD VISION PHILIPPINES, WORLD WIDE FUND FOR NATURE PHILIPPINES AND PAWS.
For every eye glasses you purchase, you can buy OWNDAYS LIMITED EDITION #CASESFORCHANGE for only Php250, Php500 without ordering a new set of spectacles. The proceeds go directly to partner organizations.
MORE AND MORE, businesses are making it easier for all of us to help create a more SUSTAINABLEPH, in our own little way. Let’s be mindful consumers and encourage companies to do more cause-related marketing efforts!